Happy Friday!

Amazon is set to revolutionize the UK delivery landscape with the launch of its Prime Air drone service by the end of this year.

After receiving approval from the UK’s Civil Aviation Authority (CAA), Amazon will soon begin test-flying drones beyond human sight, a significant step towards delivering packages directly to customers' homes in record time.

This milestone follows years of careful planning and positions Amazon as one of the pioneers in drone delivery technology.

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Editor’s Top Pick

1. New FTC Rule

The Federal Trade Commission (FTC) has finalized a new rule directly impacting how businesses handle online reviews. The rule now strictly prohibits selling or purchasing fake reviews or testimonials—whether positive or negative. Additionally, the rule bans any attempts to suppress genuine reviews.

2. Return Fraud on Amazon and eBay

At one end of the scale is “wardrobing”, where clothes are bought to wear once and then returned for a refund. On the other hand, career criminals systematically make money from the generous returns policies of Amazon and eBay.

3. eBay Fee Calculator

To use the eBay calculator, a seller must input information such as the item category, shipping charge, cost, sales tax, etc. The calculator then generates an estimate of the fees that eBay will charge. 

PS: Are you looking for ways to advertise your business? Book some time with our advertising team to discuss partnership opportunities. 📞

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Cheers

The Webretailer Team