Amazon's Updated Buy Box Criteria Revealed

Amazon’s elusive Buy Box algorithm is always changing, making it incredibly challenging for sellers to win. Are you meeting the following criteria to secure Amazon’s most coveted spot in 2024?

• An on-time delivery rate of at least 93.5%

• Nationwide delivery coverage among all three size tiers

• A valid tracking rate of at least 99%

• Completion of the Buy Box trial period in 30 days minimum

To claim the Buy Box, sellers must be aware of the updated criteria for 2024. Stay in the know with our comprehensive Buy Box Guide for Retailers and Sellers, breaking down the updated and revised eligibility standards for this year. 

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