Happy Friday!

With TikTok's future in the US uncertain, it's time to make some smart moves. While TikTok leads the social commerce charge, it’s important not to put all your eggs in one basket. Diversifying your social presence is key.

Platforms like Facebook, Instagram, Snapchat, and YouTube are ramping up their video game , rolling out new features perfect for social shopping. To keep up with consumer demand for seamless, interactive experiences, think omnichannel.

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Editor’s Top Pick

1. Walmart’s eCommerce Push vs. Amazon's Mobile Shopping Domination

The eCommerce race is heating up. While Walmart has made impressive strides in boosting its digital presence, it's still playing catch-up with Amazon. Walmart’s online sales hit $22.45 billion in Q3 2024, but Amazon is in a league of its own, raking in a staggering $152.25 billion. Despite these numbers, Walmart has made some serious gains, increasing its eCommerce share from 4.9% in 2019 to 7.8% in 2024. Key to their strategy? Walmart+ – their answer to Amazon Prime, with perks like free grocery delivery.

2. How to Sell Shoes on eBay

As an eBay shoe seller, you can tap into a global audience. Whether you’re passionate about shoes or know the sneaker market well, you can profit from selling used or rare sneakers at premium prices. Read this article to find out how to sell shoes on eBay and its advantages.

3. How Much Does eBay Take from a Sale

eBay fees come in various types. Some are basic and charged to every seller, while others depend on the product category, shipping option, listing format, and seller performance. But one rule encompasses all eBay sales: You pay fees only when your item sells. 

PS: Are you looking for ways to advertise your business? Book some time with our advertising team to discuss partnership opportunities. 📞

Thanks for joining us again this week. Check out our guides for more information on selling through online marketplaces. Our free business calculators can help you maximize your profits.

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Cheers

The Webretailer Team